Orangello?
Our Lemoncello is really popular, well it should be after the extensive testing we did! We had a glut of Seville Oranges left in January so we thought we’d have a go at an orange version, which we are calling Orangello for now. We tried it and thought it was delicious, we tweaked it and then we took it to a few markets to get some feedback.
Oner thing I have learned over the years is that everyone’s tastebuds are so very different. Everyone loved it overall but for some they wanted more orange, some said it was about right. Some wanted less sugar and others said it was bang on. What we did see was that it sold out on the three occasions we took it out to samplers.
We’re going to experiment with a batch that’s made with desert oranges and see what folk prefer. But we’re pretty sure that it will be featuring in our main range from now on. Label design time…….